Voodoo Ranger Mural

New Belgium hits Venice Beach

It was a delight to see the Voodoo Ranger mural overlooking Venice Beach in LA this weekend.  It is the first billboard for our beloved spokesperson and we think it is the perfect kick-off for his street style.  “Every beach is Muscle Beach when you have a six pack.” Check out the branding images below for a closer look at the spokesperson we designed for New Belgium and their new line of Voodoo Ranger beer. Character design has become one of our favorite tasks and we can’t wait to launch the associated animation this year.